As part of sales strategy, we implement your strategic goals of the company into an operationally implementable sales target, which will transform your sales activities into a strategic instrument of your business management. Thus the sales management is a concrete design and use of your scarce resources. This includes the management of marketing and resource allocation, management of conflicting objectives, the remuneration and incentives of sales representatives and controlling processes.

The sales management encompasses various core roles and will be processed by us through the following points:

By distributing your own sales resources to market and customer segments and defining appropriate allocation mechanisms our aim is a goal-oriented control of marketing and resource allocation.

The management of conflicting goals is the harmonization of mutually conflicting goals (eg, success vs. short-term sales. Long-term profitability).

Through an optimal payroll and individual incentives of your sales force you can define payment systems that lead to optimal motivation of your sales force and to resolve conflicts of interest. Controlling processes support the implementation of a continuous goal and premise control.

Activities of sales management:
- Planning of sales success by customer, product, region, sales representative.
- Specification of sales for each sales resource, customer or product.
- Control of the planning requirement.
- Analysis of variances.
- Developing measures to achieve these goals.
- Provision for settlement of sales partners around agreed objectives.